Legal

Cookie Policy

Effective date: 26 April 2026 · Last updated: 26 April 2026

1. What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to website owners about how their site is being used. Cookies may be "session" cookies (deleted when you close your browser) or "persistent" cookies (which remain on your device for a set period or until you delete them).

2. How PeoplePulse Uses Cookies

PeoplePulse (NextGen Intelligence LLC) uses cookies on our website and platform for the following purposes:

Essential Cookies

These cookies are strictly necessary for the website to function and cannot be switched off. They are usually set in response to actions you take, such as logging in or setting your cookie preferences.

Cookie Name	Duration	Provider	Purpose
app_session_id	Session	First-party	Maintains your authenticated session while you are logged in to PeoplePulse.
cookie_consent	1 year	First-party	Stores your cookie consent preferences so we do not ask again on every visit.

Analytics Cookies

We use Google Analytics to understand how visitors interact with our website. This helps us improve the product and the user experience. The data collected is aggregated and anonymised where possible.

Cookie Name	Duration	Provider	Purpose
_ga	2 years	Google (third-party)	Distinguishes unique users for Google Analytics reporting.
_ga_*	2 years	Google (third-party)	Stores and counts page views for Google Analytics 4.
_gid	24 hours	Google (third-party)	Distinguishes users for Google Analytics reporting.
_gat	1 minute	Google (third-party)	Used to throttle request rate to Google Analytics.

3. Cookies We Do Not Use

PeoplePulse does not use:

Advertising or targeting cookies — we do not serve ads and do not use cookies to build advertising profiles.
Social media tracking pixels — we do not embed Facebook Pixel, LinkedIn Insight Tag, or similar trackers.
Fingerprinting or supercookies — we do not use browser fingerprinting or any technique designed to circumvent cookie consent.

4. Managing Your Cookie Preferences

You can manage your cookie preferences in the following ways:

4.1 Cookie consent banner

When you first visit PeoplePulse, you will be presented with a cookie consent banner. You can accept all cookies, accept essential cookies only, or customise your preferences. You can change your preferences at any time by clicking the "Cookie Settings" link in the footer.

4.2 Browser settings

Most browsers allow you to refuse or delete cookies through their settings. Please note that disabling cookies may affect the functionality of the PeoplePulse platform. Instructions for managing cookies in common browsers:

Chrome: Settings → Privacy and security → Cookies and other site data
Firefox: Settings → Privacy & Security → Cookies and Site Data
Safari: Preferences → Privacy → Manage Website Data
Edge: Settings → Cookies and site permissions → Cookies and site data

4.3 Google Analytics opt-out

You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on.

5. Legal Basis for Cookie Use

For users in the European Economic Area and the United Kingdom, our legal basis for placing analytics cookies is your consent (Article 6(1)(a) GDPR). Essential cookies are placed on the basis of our legitimate interest in operating a functional and secure website (Article 6(1)(f) GDPR) and are not subject to consent requirements.

For users in South Africa, our use of cookies is governed by POPIA and the Electronic Communications and Transactions Act (ECTA). We obtain consent before placing non-essential cookies.

6. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or applicable regulations. We will notify you of material changes by updating the effective date at the top of this page and, where appropriate, by displaying a new consent banner.

7. Contact Us

If you have questions about our use of cookies, please contact us at [email protected].